News

Our newsroom contains great advice and news stories from our Fort Worth PR firm.

Lauren Cockerell Lauren Cockerell

Tips for Managing a Remote Team

The data is in. Remote and hybrid work is here to stay.

There’s a lot to celebrate in this new home/office compromise arrangement. According to a recent survey from FlexJobs, 87% of employees believe that a remote or hybrid job would or already has improved their work-life balance. This boost in work-life balance has led to decreased burnout, improved mental health, and a surge in employee motivation. That’s a win for everyone!

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Lauren Cockerell Lauren Cockerell

Is Your Website Costing You Customers?

Did you know it only takes five seconds for potential customers to form an opinion about your business based on your website? That’s right - a customer could decide in less than a few seconds whether or not they want to work with you. In the new digital age, websites have become the #1 acquisition source for new customers, which leads us to ask you this question:

What impression are customers getting when they first visit your website?

We aren’t just talking about looks; we also mean content, layout, and usability. If your website isn't up to scratch, you are very likely losing out on an opportunity to impress potential clients, costing yourself a significant amount of business in the long run.

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Lauren Cockerell Lauren Cockerell

Webinar Replay: Communicating During Challenging Times

Are you adding value or are you making noise? You need to be communicating about your business, but how, what, when, where, and why you say it matters more than ever. Watch this webinar replay "Communicating During Challenging Times" - practical tips to help your business (and your customers!) succeed during uncertainty.

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Lauren Esthus Lauren Esthus

StoryBrand: We’ve Done It Again

Lauren Cockerell has been renewed as a StoryBrand Certified Guide in Fort Worth and beyond – and this means great things for your public relations and marketing.

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